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Visit eType and Accelerator at ADTECH New York!
03 November 2006
eType and Accelerator, MIG's online divisions, will be exhibiting at ADTECH New York on the 6th and 7th of November. Taking place at The Hilton New York, the two day event will play host to some of the biggest names in the online industry.Visit eTypeUSA and Accelerator at Stand 2018, or for more information, please visit our Exhibitor page.
Labels: 2006, Accelerator, ad:tech, eType, london, online advertising
Visit eType and Accelerator at this year's ADTECH
11 September 2006
eType and Accelerator, MIG's online divisions, will be exhibiting at this year's ADTECH on the 27th and 28th of September.Taking place at Olympia in London, the two day event will play host to some of the biggest names in the online industry.
Visit eType and Accelerator at Stand 210, or for more information, please visit our Exhibitor page.
Labels: Accelerator, ad:tech, London; 2007, online advertising; eType
AD:TECH 2005 an Overwhelming Success for eType and Accelerator
29 September 2005
AD:TECH 2005, the world's largest online advertising trade show, proved to be an overwhelming success for eType and Accelerator, creating maximum impact and generating 350 new business leads.
MIG wanted to create maximum impact at AD:TECH 2005. To achieve this Radclyffe Associates were recruited to design and build a stand incorporating both the group's online advertising networks, eType and Accelerator. The stand's overall aim was to link both networks to the same group of companies, but at the same time giving them very different identities.
Initially intending to construct two distinctively seperate stands, MIG ultimately opted to use the unique space in a more creative way, linking the stands together, using the available height to our advantage, to give the impression of a much larger space.
To achieve the correlation between the exhibition space and the web, the team used height and depth simultaneously with multi screen, audio visual displays. This allowed eType and Accelerator to convey a number of different messages at the same time. Although the colours were distinctive, the strong shapes helped link the stands visually, making a clear break between the two networks.
As this was the first time the show had been held in the UK it was our aim to create maximum impact. MIG not only had two of the largest and most eye catching stands on display, but also branded the registration entrance area and staff to heighten brand awareness for eType and Accelerator. Both MIG stands were manned by more than 20 members of our team over the course of the two day event, making sure all enquires were quickly and expertly dealt with.
AD:TECH is the world's largest exhibition dedicated to online marketing and this year is the first time the event has appeared in the UK. The exhibition took place at Kensington Olympia on the 28th and 29th of September and showcased solutions from web design, search engine marketing, online advertising, optimisation and content provision, through to online research, reporting and campaign management.
Labels: 350 new business leads, ad:tech, eType, industry trade show, online advertising, overwhelming success
